Startup success depends on relevancy

From Flickr.

There are tons of factors that determine whether or not a startup will succeed. There’s the founders, the team around the founders, the user experience, the investors you bring on, and the list goes on and on. I have yet to be involved with a successful startup but I have observed one thing in this crazy startup world, and that is that relevancy matters.

There are new consumer-focused startups popping up every day, many that make me wonder why in the world anyone would even use them. And as I mentioned, there are plenty of reasons why some startups succeed and some fail, but I want to give 2 examples of both and relate them back to relevancy.

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A new focus for my blog

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It has been 2 years since I last wrote a blog post or attended to my blog at all, but I am finally back. I was MIA because I was focused on getting my MBA, although I do wish I had made more time to blog during those 2 years. Either way, I am ready to get back to work and create awesome content for everyone.

But there will be a difference…

I went into my MBA experience with a strong background in social media and online personal branding but I came out knowing that my true passion lies in customer experience and product growth. With this new focus and path, I have decided to convert my blog to follow my journey and thoughts through this tech, startup world.

Hopefully I can keep your informed and entertained along the way!

The Basics Of Creating A Personal Blog Using WordPress

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If you want to start a blog, one of the most recommended software to use is WordPress. WordPress, by far, is the most popular and the most preferred blog platform of choice in the worldwide web because it is quite easy to set-up and very user friendly. To get started with your blog, simply follow the steps below and enjoy blogging everyday.

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An Important Personal Branding Lesson You Can Learn From Rapper 2 Chainz

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Okay first of all, let me start by giving a quick background on 2 Chainz…just in case you are not familiar with him. He is a rapper (real name, Tauheed Epps) that used to be one half of the hip hop duo, Playaz Circle, who were a part of Ludacris’ recording label, Disturbing tha Peace. He has just released his debut studio album Based on a T.R.U. Story, with the first single being No Lie featuring Drake.
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Reasons Why You Should Instagram Your Personality, Not Your Resume

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Instagram was recently sold for a billion dollars and has now hit 80 million users after becoming available on both Android and iPhone. It’s obviously extremely popular and makes even some of the most bland pictures look interesting.

Who would of thought that new technology would be used to get old-style results?
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4 “Must Follow” Online Reputation Management Tips

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As much as we all love the internet and how important it has become, there is no doubting the fact that it has also opened up way too many doors. People can find out more about you now than ever before…it’s actually kind of creepy. And although social media is a great way for you to stay connected with your friends and family, it’s also provides an easy way for others to see what you are up to. Others can now see what you are reading online, what music you are listening to and even where you are. It’s the world wide web and we are all now connected somehow.
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The Top Tools to Help You Find Blogs That Actually Matter

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By now, it is no secret that you really need to get involved with your industry and topic of interest if you plan to build your personal brand around that area. The more involved you are with the industry, the more you will learn and the more people will begin to recognize you.

Just recently I discussed why blog commenting is important and ways in which to help you with it but I also stated that the first step is to find and follow blogs that are relevant to your interests and your targeted industry. Commenting on these selected blogs will not only help bring back traffic to your own blog and website but will more importantly, help get your face and name out there to the correct people. This is why it is important to search for blogs that have an audience that matches the type of readers you are looking for. Luckily I am going to share with you a few tools that can help make your search a little easier!
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Why Pinterest Says More About You Than You Think

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By now you probably all know what Pinterest is and have already begun pinning on multiple boards. It was one of the biggest crazes to hit social media, and although the buzz has somewhat died down, it is still a flourishing and highly used network. Just a few short months after gaining its popularity, Pinterest became one of the top referral sources for blogs and websites and instantly was a tool people had to use to promote their websites.

The way that Pinterest works, for those who are not as familiar with it, is that you “pin” images and videos from around the web and place them on boards that you create within your profile. The best way to explain this is most likely through an example, so I have a board on my Pinterest profile called “Sports” and therefore it is a pretty broad topic. You could get really specific with boards if you wish, for example I could break down my “Sports” board into specific sports and leagues such as “NBA” or “Basketball”, or I could even break it down by your favorite teams. The way you organize and setup your boards is really dependent on you and your preference.
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Is Content Really King?

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As a huge sports fan that spends each day in the social media and blogging world, this post had to be made. It is a great day for the Miami Heat and LeBron James but they still have much more work to do so that they can start filling up those fingers!

6 Tips on How and Why to Comment Like a Pro

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If you are reading this blog post, I want you to make sure that you leave a comment once you are done reading…don’t forget! Actually more than forgetting, don’t get lazy! Commenting seems like such a simple and small act but it can bring you so many amazing benefits. If you don’t believe me, you are perfect for this post. At the end of of this I hope you leave excited and enthused to start leaving comments all over the web…or well smart comments at least.

First you need to start by reading and following some blogs that you find relevant to you and your interests. If you read ESPN but want to be known in a sector of the finance field, then commenting on ESPN will not exactly help. Read ESPN or other personal treat blogs in your free time but focus and start off with 2 to 5 industry related blogs that you find interesting and enjoyable. These are the blogs that you need to become more involved with in order to get noticed and start building or adding on to that personal brand of yours.
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