All posts in Social Media

Why Pinterest Says More About You Than You Think


By now you probably all know what Pinterest is and have already begun pinning on multiple boards. It was one of the biggest crazes to hit social media, and although the buzz has somewhat died down, it is still a flourishing and highly used network. Just a few short months after gaining its popularity, Pinterest became one of the top referral sources for blogs and websites and instantly was a tool people had to use to promote their websites.

The way that Pinterest works, for those who are not as familiar with it, is that you “pin” images and videos from around the web and place them on boards that you create within your profile. The best way to explain this is most likely through an example, so I have a board on my Pinterest profile called “Sports” and therefore it is a pretty broad topic. You could get really specific with boards if you wish, for example I could break down my “Sports” board into specific sports and leagues such as “NBA” or “Basketball”, or I could even break it down by your favorite teams. The way you organize and setup your boards is really dependent on you and your preference.
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6 Simple and Effective Ways to Kick Ass on LinkedIn In Under 10 Minutes

Flickr Image by smi23le

Just a few weeks ago, I wrote a post about how LinkedIn can make you a god and although I was exaggerating a little, I discussed a few ways to help build your credibility on that network. Now you may have been wondering how much time you would need to become a “god” but fear not, because it is not as time consuming as you may have thought!

I had no definitive answer on how much time you needed to spend on LinkedIn but have recently come across an article in which William Arruda, a personal branding expert, says that all you really need is about 9 minutes a day to update and maintain your LinkedIn profile. JUST 9 MINUTES!!! That should be completely doable for any of you out there.
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LinkedIn Can Make You A God


How many of you are extremely active on Facebook, Twitter or even Pinterest but let your LinkedIn profile dry and rot with absolutely no activity at all? Scratch that, how many of you even have a LinkedIn profile? How about a LinkedIn profile that is up-to-date and complete? Unfortunately, LinkedIn tends to sometimes become the forgotten child in the social media world but can also be the most powerful…in a fictional world it would be Harry Potter or Matilda.
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Twitter Is For Building Relationships, Dummy


I want to start by saying that I do not mean to call you a dummy in a rude way, especially if you do use Twitter to build relationships. I have just come across so many individuals that do not take full advantage of Twitter and its magnificent powers. Twitter is a social media network, this is true, but each network has its own individual characteristics. You use LinkedIn differently than you would Facebook and the same goes for Twitter. If you are using Twitter as a channel to quickly respond to friends without the message being as public as it would on Facebook, then you are truly underestimating what Twitter is all about.
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Facebook Acquires Instagram for $1 Billion…Dr. Evil Laughs


If you haven’t heard, Facebook just acquired Instagram for $1 billion and so I had to share this image. It was a very shocking move and created quite an uproar on Twitter but Mark Zuckerberg and Facebook may have just made one of their biggest moves.
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The Positive Impacts of Facebook’s Timeline Change


Last week Simply Measured put out a study on Facebook engagement rates pre and post Timeline and it is some fascinating stuff. After all the disapproval that the Timeline format received from Facebook users, it was was easy to assume that the brand page transformation would decrease engagements and conversations. It just made logical sense. Users were unhappy with the new format therefore they would be less inclined to interact with Timeline pages. The study seems to think differently…
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Use Your SEO Keyword Research To Become a Social Media Rockstar


It is no secret that social media can help with your SEO efforts, especially with increasing the amount of inbound links to your website. That is one of the beauties of online marketing, everything can really go hand in hand. But have you ever thought about the reverse situation? How can your SEO efforts help with your social media marketing? Well if you haven’t thought about it, you’re in luck because I’m going to explain how I believe you can use your SEO research to help with social media efforts.
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5 Simple Twitter Tips


Going on a 10 day trip really throws things off. Not only did I miss a few weeks of blogging, but now it is just really difficult to get back into the routine. Either way, I’m going to attempt to get back on track and share with you some tips that you can use to take advantage of Twitter. I already gave you some reasons to why you should use Twitter (hopefully it persuaded you), but now I want to give some quick, helpful tips on how to use Twitter and get the most out of it.
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Pinterest: The New Big Deal


In my post last week, I referred to Pinterest as the new hot topic and hinted that I should probably join in on all the fun and write my own post about the new social phenomenon. Well here it is!

First let’s dive into what Pinterest is, because although most of you have probably already heard of it or are currently addicted to it, there are many who are unaware of this new network. Pinterest is a virtual pinboard in which you can “pin” images and videos – it is basically a huge image sharing website! Users create boards related to specific topics and from there pin or repin content onto these related boards. It really is like having gigantic pinboards that you can use to display magazine cutouts.
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Automation Is Pathetic Yet We All Still Do It


How many of you use Buffer, HootSuite, or some other 3rd party solution to schedule your social media posts? I admit it, I am one of those people. I like to schedule my tweets to get the most out of them and also because I love all the data I get back from Buffer. It allows me to see which tweets are performing well and which ones are complete failures, plus it gives me the ability to spread my tweets out instead of bombarding all of my wonderful followers all at once. Automation now plays a key role in the fast-paced world of social media and I guarantee that many people, including all those social media experts, use tools to automate many of their tweets and posts.  Everyone that does this, including myself, is pathetic…simple as that.
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